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Writer's picturePurva Grover

Dubai, visit this immersive art museum

ARTE MUSEUM, Dubai Mall, Dubai, pushes the boundaries of innovation to the next level by blending art and technology into a unique digital canvas.


ARTE MUSEUM, the internationally acclaimed immersive digital art venue produced by the world-class Korean digital design company d'strict, has opened its doors in the Middle East at Dubai Mall, Dubai. ARTE MUSEUM DUBAI invites guests to immerse themselves in a 30,000-square-foot space, showcasing works inspired by nature in its breathtaking exhibition, 'ETERNAL NATURE.' This exhibition incorporates the city's natural landscapes and cultural backdrop as new media artworks. Each of the 14 zones of the exhibition immerses audiences in works of stunning beauty and powerful elements of nature. Blending the lines between reality, fantasy, and hyper-reality using digital technology, viewers find themselves at the base of towering waterfalls and strolling beaches as they admire the aurora borealis.



As their journey through the galleries progresses, audiences are surrounded by blooming camellia flowers, undulating waves, bioluminescent animals in the jungle, and thundering pink clouds. ARTE MUSEUM DUBAI is set to unveil two brand-new artworks inspired by the Middle East's rich landscapes and cultural heritage: GARDEN 'LIGHT OF DUBAI and LIVE CANVAS 'DESERT'.


To stimulate all senses and for a truly engaging experience, visitors can interact with the LIVE SKETCHBOOK exhibit, which allows them to draw their animal on paper, scan it, and bring it to life on the walls of the exhibition surrounded by the sights and sounds of a peaceful jungle.

The former is a hallmark space celebrating the fusion of Western and Eastern artistry, featuring fan-favourite content like LIGHT OF MASTERPIECES alongside bespoke content that resonates with the locale, such as LIGHT OF DUBAI. In a 5,000-square-foot immersive space, the LIGHT OF DUBAI exhibit showcases Dubai's captivating beauty through its vibrant, surreal golden radiance. As for LIVE CANVAS - DESERT offers an engaging, interactive experience where visitors' artworks merge with a canvas, dramatically revealing the desert's mystical landscape.


Visitors can also enjoy the ARTE TEA BAR for a unique teahouse experience providing sweet, tea-based mocktails infused with the unique breath of each zone, allowing audiences to taste delightful flavours surrounded by media art. Matching each space’s vision with scents engages all five senses and enhances immersion, providing a one-of-a-kind viewing experience.


Opening Hours: 10 am-11 pm (Mon-Thu), 10 am-12 am (Fri-Sun including holidays), open every day

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